August 11 , 2007
SOUTH BREWSTER COUNTY—From Texas to Norway, apparently it’s not such a leap for lovers of fiery food. Whitson Chile Products of Terlingua has signed an exclusive contract with S.E.E.D.S of Oslo, Norway, for distribution of its products in Scandinavia.
Owner Sarah Whitson Bourbon made contact with company representative Jon Christian Opoien at a trade show in Montreal, Canada, last spring, or at least her spicy flavors did. A trial shipment of Terlingua Sweet Hots pickles demonstrated that jalapeño-flavored sweet pickles need no translation for the Norwegian palate. A large order was forthcoming and negotiations are underway to introduce the company’s Whitson’s Moist Chili Seasoning to the same market.
Closer to home, Bourbon is planning to participate in a trade mission to Central America sponsored by SUSTA, the Southern United States Trade Association, which helped organize the Montreal mission. A group of US food company representatives will travel to Guatemala, El Salvador, Costa Rica, and Panama to meet one-on-one with people from industries that are interested in making a connection with the U.S., whether buying or selling. It should be interesting.
Other Press Releases:
July 2, 2008 - Big Bend Chile Company Wows 'Em in New York
Feb. 13, 2008 - Terlingua Gets Hotter
May 8, 2007 - Grant Lets Chile Company Hit the Road
Oct. 29, 2006 - Terlingua Firm Wins Fiery Food Award